When the Week 13 edition of the AP Men’s Basketball Top 25 Poll was released on Monday, the Tennessee Volunteers remained at No. 1 for the second straight week, surpassing the one-week total from the 2007-08 season — the other time in program history the Vols have reached the top spot.
While Tennessee is making a huge, national in-game impact with the likes of Grant Williams, Admiral Schofield, Jordan Bone and many others, the Vols have also made a splash online with their pre-game ritual this month.
Let’s go gentlemen pic.twitter.com/PAAkwShEH9
— Tennessee Basketball (@Vol_Hoops) January 12, 2019
In case you have been completely avoiding social media for weeks, this ritual is called “One Fly, We All Fly,” and it is spectacular. Now, while nearly 4,000 retweets and just under 15,000 likes may not seem like internet-breaking numbers on Twitter, just take a look at the nearly 2 MILLION views and you’ll see that this was the video (back on Jan. 12) that started it all.
THIS GOT ME HYPED 🔥 @Vol_Hoops (h/t @teamflightbros) pic.twitter.com/hNb24rmFdr
— Overtime (@overtime) January 13, 2019
This video was posted to Instagram by SportsCenter where it currently has over 1.35 million views and was “liked” by LeBron James, Michael B. Jordan and other notable celebrities.
After that, it went from being a Tennessee tradition to a hoops phenomenon.
Some are pretty good at it!
MY GOODNESS, JA MORANT 🔥 (via @MSURacers) pic.twitter.com/Ht9QIUo4n9
— SportsCenter (@SportsCenter) January 21, 2019
This is 100% the dopest trend in hoops rn (especially now that Oak Hill's on the wave) 🌊 @SLAM_HS pic.twitter.com/7Zc3Wfp63I
— SLAM (@SLAMonline) January 27, 2019
Coolest. Teacher. Ever.
(via @jclarkthejumper) pic.twitter.com/rO3vLXjLNw
— Sports Illustrated (@SInow) January 25, 2019
They did it during the RUN OUT 🤩 @ozomahhhh pic.twitter.com/dQottrNY2y
— Overtime (@overtime) January 23, 2019
One fly we all fly ‼️😬🤘🏾 @overtime @BleacherReport pic.twitter.com/ZdgEMwUSG4
— Keandre Bowles (@keandrebowles1) January 26, 2019
Others can practice it a little more:
WAIT FOR IT FOR ME 🤩 (via 3waay_cam2/IG) pic.twitter.com/e08j1r4RI5
— Overtime (@overtime) January 19, 2019
They’re not as good at it… 🙃 pic.twitter.com/laSOAzcoCw
— Overtime (@overtime) January 24, 2019
It has even found its way into the pros:
EVERYONE’S DOING IT NOW ✈️ (via @MiamiHEAT) pic.twitter.com/LzxfNV1dpz
— Overtime (@overtime) January 16, 2019
Yep, even the Miami Heat are doing it now. It’s most likely inspired by the fact that one of their star players happens to be former All-SEC standout VFL Josh Richardson.
A real one ⚡️
Appreciate you bringing the 🌊 to MSG, @DwyaneWade #OneLastDance #HEATCulture #GBO🍊pic.twitter.com/5sN4TWomJi
— Tennessee Basketball (@Vol_Hoops) January 28, 2019
For something that has become a trend across all levels of basketball, and may continue to be for a while, it has some humble beginnings:
And to think this all started a couple years ago when @admiralelite15 was on the bench and would jump up anytime @datkiddRobert or another teammate had a transition dunk. https://t.co/uqg56VHVQo
— @GrantRamey (@GrantRamey) January 28, 2019
From that point, more players started getting involved in the tradition. It has been a complete team ritual for a couple of seasons, but it seems that social media has caught on in a huge way.
No matter how many imitators and duplicators may pop up, we will always know that the best at it will be the OGs:
This might be my favorite one yet 😍 @Vol_Hoops (via chieftn15/IG) pic.twitter.com/Ofd3w3sHPH
— Overtime (@overtime) January 27, 2019